Archive for August, 2009

Viable Inn vs. Lifestyle Inn…a tough question

Thursday, August 20th, 2009

Is a VIABLE Inn or a LIFESTYLE Inn Best for you?

As an aspiring innkeeper, one of the more difficult decisions to be made is viability vs. lifestyle.  A viable inn, usually an inn with 8 or 9 guest rooms or more, is one that has enough cash flow to pay not only the operating expenses, but the debt service (mortgage) as well.  A lifestyle inn is usually a smaller inn, perhaps even very busy and popular, but does not have enough cash flow to pay the mortgage.

One Choice is Not BETTER than the other!  They BOTH can offer the Rewards of Inn Ownership!
The BIG QUESTION becomes “Do You Need to Make Money?”

If the answer is YES, then viability of an inn becomes a priority for your search and part of your inn profile.
If the answer is NO, then a lifestyle inn may be just the ticket…the joys of inn ownership at a smaller inn.
Financial considerations for a lifestyle inn include the size of the down payment and whether there is outside resources to help pay the bills.  A smaller inn typically does not require much staffing which helps keep expenses down, and, if someone is working outside of the inn, the need to pay for health insurance and other corporate benefits may not pose a expense burden.  And the rewards can be very satisfying!  The inn may even make enough to pay the usual household bills (utilities, phone, food, insurance, etc.) and ease the pain of the mortgage.

A good example of a lifestyle inn  is The Limestone Inn, currently for sale at $595,000.
Located in The Limestone InnState College, PA., only 4 miles from Penn State, the inn enjoys the privacy of being out in the country, but close enough to corporate businesses and the campus to do a strong business.  But the inn only has 5 rooms which limits its ability to make enough to pay the full mortgage.  But with over $50,000 of revenue for each of the last 3 years, the inn can easily pay its bills with a good size chunk of cash flow left over to take a dent out of the mortgage payment…an ideal lifestyle inn in a great marketing area.

Grape ArborAn example of an affordable viable inn is Grape Arbor B & B located in North East, PA.   This inn, currently for sale for only $845,000, with 8 rooms, all with private baths, with its 33% occupancy, is large enough to be able to pay the bills AND the mortgage.  It is ideally located in the Chautauqua-Lake Erie Wine Trail region within easy reach of the Buffalo, Cleveland, and Pittsburgh marketing areas.  Compared with The Limestone Inn, the additional 3 rooms helps bring in the extra revenue to be viable.

Both of these inns offer the rewarding experience of inn ownership.  Both are not necessarily huge inns, and may be managed by a single person, with perhaps some part-time staff help, or by a couple.  Size of the inn is typically the primary determining factor when considering viability vs. a lifestyle inn, and, when coupled with the marketing location and potential to attract guests to the area attractions, either inn can offer the enjoyable experience of owning your own B & B.       Scott

It’s All About Trust…isn’t it?

Monday, August 3rd, 2009

Boy, did I get screwed this week! Marilyn and I own a rental condo here in Ocean City and we got a call from our guests that the air conditioning didn’t seem to be working.  We were away and unavailable to respond personally so we called the (reputable-name) service contractor with which we have a service contract.

“Compressor blown…$2800 for a new outside heat pump” was the diagnosis.  Crap! Just like when we were innkeepers, it hurts to spend that much money for something that is invisible to the guests (except when it is NOT working!).  “Aw right”, we responded…what else could we do?

There was a second problem we discovered.  Raccoons (or something) had chewed through the wires under the decking and there was a short that kept tripping the breaker.  Whenever the heat pump came on, the vibration would shake the wires, and eventually they would short out and trip the breaker…but it only happened once in a while when the vibration hit it just right for the wires to touch together and short out.  We got an electrician to splice in a new piece of wire and that was fixed.  Then he made the comment that sent us thinking“Maybe it was the shorted circuit causing the problem and the heat pump was fine after all”.

HMMM…To make a long story short, we went to the boneyard of the A/C service company, found our unit (our address was written on the cover so it was easy to identify), and had it tested by another HVAC company.  Nothing wrong with it! Come to find out the technician who diagnosed the problem gets a commission for selling new units so he replaces even good units with new units to collect bigger bucks.  Maybe the owners would never notice.

Needless to say, we initiated the chargeback for our $2800, jumped to the new service company to reinstall our old one, and I called the owner of the violating company to complain.  He offered to make nice-nice and agreed to only charge us $600 and we can keep the NEW unit.  I told him NO…that I would pay the $600 to the trustworthy company to reinstall the old unit even though I probably had argument to get the old company to reinstall the old unit free of charge since they should never have uninstalled it in the first place.   He had lost my trust.

This applies to all parts of our own lives as innkeepers (and consultants).  I had an aspiring innkeeper want her money back for a seminar that she couldn’t attend and that I was trying to reschedule anyway.  At first, I was going to return the fee (less the credit card fees) I am charged by the processor.  (kinda like the $25 cancellation fee for a room, isn’t it?).  Today, I sent her the entire amount to not violate trust and to maintain the relationship.  After all, it was NOT her fault I was trying to change the schedule.

How many times have you charged a fee for an early arrival? or a late check-out…even when you knew that room was not being used?  How many times have you booked a room holding back the fact that the bridal reception going on downstairs might disturb the guests (maybe they won’t notice!).

It’s all about earning and deserving to be trusted.  Just as I can no longer trust my old A/C company, I want to make sure I do not tell people what they want to hear…when it may be misleading…just to get their business.  I would rather be trusted.           Scott

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